![2022 Trend Series: “Metaverse” Strategies](https://researchci.com/wp-content/uploads/netflixgames-1080x675.jpeg)
![2022 Trend Series: “Metaverse” Strategies](https://researchci.com/wp-content/uploads/netflixgames-1080x675.jpeg)
![Trend Brief: Post-COVID Gen-Z Trends to Know in 2022](https://researchci.com/wp-content/uploads/1642696249291-1080x675.png)
Trend Brief: Post-COVID Gen-Z Trends to Know in 2022
Post-COVID Gen-Z Trends to Know in 2022: by Dylan Chung and Anja Husemann The Schieber Research internship program proves to be an amazing way for the company to discover more ways to detect possible trends. Our process includes: 1. Identifying potential trends. This...![Gamechangers: Gen Z and the future of Commerce](https://researchci.com/wp-content/uploads/Capture-10-1080x675.jpg)
Gamechangers: Gen Z and the future of Commerce
From consumer-to-consumer to the metaverse, Gen Z needs to take an active part in any channel, game or brand and expects a multi-way conversation involving brands, creators and communities. A brief presentation by Hamutal Schieber at a recent Baruch College lecture,...![The SHEIN crisis is a lesson to brands targeting Gen Z](https://researchci.com/wp-content/uploads/IMG_8305-827x675.jpeg)
The SHEIN crisis is a lesson to brands targeting Gen Z
(Includes a guest column by Mika Be) Gen-Z consumers demand more of brands: these consumers, born roughly between 1997 and 2012, are more educated, aware and ethical compared to previous generations – and they will punish brands who pretend to do good while...![Creators and Content are the future of Gen Z and Brand Interaction](https://researchci.com/wp-content/uploads/iStock-1139909085-1080x675.jpg)