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We create concise, always tailor-made and relevant trend and competitive intelligence reports to make sure your company is on top of trends and opportunities.
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Tailor-made lectures, courses and reports by Hamutal (Tula) Schieber, a consumer and digital trends expert.
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From The Blog
Trend Lectures, Workshops, Courses for 2021/2022!
Consumer trends, marketing innovation, best-in-class practices in FMCG, financial services, e-commerce, digital and collaborations, and the post-COVID-19 consumer. Talks, lectures, workshops and courses by Hamutal Schieber, CEO of Schieber Research, a consultant with more than 20 years of experience.
2021-2022 Food Trends After COVID-19
With the Stay-At-Home order affecting consumers’ ability to eat out as they need to cook more meals for more family members who are working and studying from home, consumers strive to find solutions for nutritious, quick meals.
At the same time, macro-trends such as stress-free, gut health, nuanced wellness, indulgence, and community/ethics are driving consumer choices; and diet perceptions are more fragmented than ever due to the influx of influence sources.
The Day After COVID-19: Consumer and Marketing Trends
Hamutal Schieber, CEO of Schieber Research, held a webinar on mega-trends, micro-trends, disruption and changes in consumer behavior and marketing strategy following the Coronavirus pandemic. The webinar recording is available here:...
Digital Marketers: Got Purpose?
I recently attended DigiMarCon East 2022, where I was invited to speak about Consumer-to-Consumer commerce and the implications for digital marketers. The conference was dedicated to digital marketing and naturally, some of the content and exhibitors pertained to...
2022 Trend Series: “Metaverse” Strategies
Join us as we continue to follow up on our 2022 Gen-Z report, this time diving straight into the Metaverse, gaming and fashion applications (and implications). How the Metaverse is affecting tech giants' strategy // Dylan Chung With the advent of the Metaverse, tech...
Trend Brief: Post-COVID Gen-Z Trends to Know in 2022
Post-COVID Gen-Z Trends to Know in 2022: by Dylan Chung and Anja Husemann The Schieber Research internship program proves to be an amazing way for the company to discover more ways to detect possible trends. Our process includes: 1. Identifying potential trends. This...
Gamechangers: Gen Z and the future of Commerce
From consumer-to-consumer to the metaverse, Gen Z needs to take an active part in any channel, game or brand and expects a multi-way conversation involving brands, creators and communities. A brief presentation by Hamutal Schieber at a recent Baruch College lecture,...