Our research in the past years brought up the issue of Mental Wellness as part of Holistic Health and Wellness, specifically – consumers’ search for stress-free living. The COVID-19 pandemic caused stress and anxiety to reach an all-time high, but this...
On March 30, 2020, Hamutal talked to dozens of online webinar participants on the market for influencer marketing. Hamutal shared information and statistics on the market, ROI, and best practice – as well as insights on the future of the industry, consumer to...
The Stress-Free consumer trend is driving a new reality for brands. More than ever, American consumers are searching for entertaining content, spending over half of their leisure time watching TV content....
Hamutal Schieber gave a keynote presentation this morning on the Future of E-Commerce in the West, at the annual FMCG convention of the Israeli Export Institute. The presentation discussed the revolution in e-commerce, dubbed “Re:Commerce” by Hamutal,...
For Unilever, DSC is the face of D2C. But here are 3 other concepts you might not know about, that the company plans to leverage in 2018, in an attempt to win a larger share of the fast growing toiletries and personal care e-commerce market. More than ever, consumer...
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