Helping organizations grow by reducing stress, sparking delight, and turning joy into a measurable business advantage.
Strategic research expert with over 25 years helping companies navigate marketing, innovation, and trends across B2C and B2B. Author of The Joy Dividend: How Brands Win by Reducing Stress and Sparking Delight. Founder of Schieber Research.
Her work focuses on a critical shift shaping modern business: in an anxious, overloaded world, growth comes from reducing stress and creating experiences people want to return to. She brings research-backed frameworks, real-world case studies, and practical tools that help leadership teams align around what truly drives loyalty, retention, and long-term value.
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